You’re losing out on opportunities if your business doesn’t show up in Google. SE Marketing includes SEO strategies (Search Engine Optimizing) as well as Pay-Per-Click (PPC) to help you show up in front of your customers when they are actively searching.

SEO vs. PPC

• SEO is a search engine optimization technique that focuses on organic traffic by using keywords, backlinks, and content.
• PPC provides immediate results via paid ads on Google and Bing.

Why it Matters

When you arrive at the right moment with the right message, it increases your visibility, trust and sales.

Pro Tip:

Together, SEO and PPC can be powerful.